Though a new studio year brings with it its own stressors—class scheduling, orientation, newly sore muscles—you'd be remiss if you didn't also use this opportunity to carefully consider what's been working (and what hasn't) for your studio. Is it time to repaint your lobby? Get rid of that more-trouble-than-it's-worth vending machine? Finally add a social-media clause to your student handbook? August is your chance to roll up your sleeves and give every aspect of your business the mental elbow grease it needs.
Educate your parents
Wachholtz realizes it's important her parents know what goes into a dance education. In the spring, she transforms her studio into a black-box theater and calls the performance Backstage Pass. "It's a more intimate look at what the dancers do," she says. "The students even do their pre-show warm-up in front of the audience, as I explain what they're doing." The dancers wear costumes and perform ballet variations, and Wachholtz holds a question-and-answer session at the end. "Last year was the first year we did it," she says, "and we're definitely going to do it again."