Best Studio Practices
The pros and cons of different legal structures for your studio
When Jilissa Cotten decided to open her Corpus Christi, Texas–based studio in a community already saturated with dance schools, she didn’t question her attorney’s advice … Continue reading
Is it time to let go so your business can grow?
If you want a job done well, do it yourself. You’d be hard-pressed to find a studio owner who doesn’t voice this opinion—or even adopt … Continue reading
A studio owner talks about how she grew the confidence to be business-minded.
I first taught dance at the high school where I worked as an English teacher. I’d danced my entire life and had a degree … Continue reading
How to make sure your studio’s recital book is a healthy profit center
Studio owner Robin Dawn Ryan vividly remembers putting together her first program book: Restricted to bed rest during a pregnancy, she had to … Continue reading
MailChimp vs. Constant Contact
Monthly e-mail marketing is a must for a studio of any size to announce new classes, limited-time discounts and recital reminders. Two major platforms, MailChimp and Constant Contact, offer similar services with … Continue reading